At the end of the day, the consumer is the most important person when it comes to the success of advertisements through a video medium.
How much is a picture actually worth?
Marketing content should be monetized by trading less-qualified or non-sales ready leads for ones that are.
The real value of social media is customer intelligence, not monetization.
Consumers want mobile content for free. Mobile content providers would like to make some money. Something's gotta give.
Company of the week
Data Services, Inc. meets the needs of today's data-driven marketer by providing front-end database management and data analytics platforms alongside our expertise in global contact data quality, database building and ongoing maintenance that comes with our 45+ years in business.
Spectrum Spatial attempts to make the world a small marketplace for B2B and B2C companies alike.
Intent, which tells you who, how, and when to target, is a common thread on the customer journey.
It's been a bad year for TV service providers.