Mokrynski Wins Tender Heart

Mokrynski & Associates Inc., Hackensack, NJ, took management of the Tender Heart Treasures package insert program, which offers 247,000 annual packages and costs $65/M.


Tender Heart Treasures buyers are 90 percent female, have an age range of 35-55, an average income of $50,000 and an average order of $50. They buy country-themed home decor, accessories, gifts, seasonal items and other merchandise.


Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

Accenture Acquires Acquity

Accenture Acquires Acquity

The digital agency is the third new puzzle piece added to Accenture Interactive in the past six months.

Marketing News Bytes: May 16, 2013

Marketing News Bytes: May 16, 2013

Updates on companies, products, and people

CMOs on the Move: May 14, 2013

CMOs on the Move: May 14, 2013

New marketing chiefs at Leap Wireless, PacketVideo, Simply Hired, Samford University, and NBBJ.