Mokrynski Wins Casual Living List, Insert Program

Share this article:
Mokrynski & Associates Inc., Hackensack, NJ, announced its appointment yesterday as manager for the Casual Living catalog list and package insert program effective immediately.


The Casual Living mail-order file has 410,000 last-12-month buyers. They are 95 percent female with an average age of 40, average income of $75,000 and average order of $70. The file is selectable by recency, geography, dollar, multi-buyers and credit card. Base price is $114/M.


The Casual Living package insert program is made up of 645,000 annual packages and costs $60/M.


Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

NBA Names Insurance Exec as its CMO

NBA Names Insurance Exec as its CMO

Nationwide and State Farm veteran Pamela El takes the league's marketing helm next month.

Bloomberg Names Bigley CMO

Bloomberg Names Bigley CMO

Communications chief Deirdre Bigley is appointed head of global marketing for the business and financial news company.

2014 Essential Guide to Omnichannel Marketing

2014 Essential Guide to Omnichannel Marketing

The 2014 Essential Guide to Omnichannel Marketing‚ÄĒeverything you need to know about Omnichannel, all in one spot. Read on for insight.