Modern Healthcare & Modern Physician

Crain Communications recently awarded management of its Modern Healthcare and Modern Physician lists to MeritDirect. The previous list manager was Direct Media. 

The files both reach subscribers who are active executives in the US healthcare market. Modern Healthcare has a postal list of more than 32,000 and an e-mail list of more than 217,000. 

The Modern Physician reaches those who are using their clinical skills in business leadership positions such as medical group owners, hospital chief medical officers and chief executives of healthcare businessesIt has a universe of more than 7,700.

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

KBM Group

KBM Group

KBM Group transforms marketing efforts into mutually beneficial customer conversations through data-driven insights. ...

More in Database Marketing

B2B Marketers Need to Move Beyond Demographics

B2B Marketers Need to Move Beyond Demographics

Leveraging Big Data for better prospecting and improved conversion rates.

13 Insights Into DNT Issues

13 Insights Into DNT Issues

Proposed do-not-track regulations will indeed harm the Adv/DDM industry.

Tuning In to Consumers with Targeted TV Ads

Tuning In to Consumers with Targeted TV Ads

The TV data revolution with audience targeting is happening on the local level.