Modern Healthcare & Modern Physician

Share this article:

Crain Communications recently awarded management of its Modern Healthcare and Modern Physician lists to MeritDirect. The previous list manager was Direct Media. 

The files both reach subscribers who are active executives in the US healthcare market. Modern Healthcare has a postal list of more than 32,000 and an e-mail list of more than 217,000. 

The Modern Physician reaches those who are using their clinical skills in business leadership positions such as medical group owners, hospital chief medical officers and chief executives of healthcare businessesIt has a universe of more than 7,700.

Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

Acxiom East?

Acxiom East?

Ogilvy & Mather launches OgilvyAmp, a think tank for data-driven marketers headed by expatriates from Little Rock's best-known data company.

Epicor to Acquire Analytics Provider QuantiSense

Epicor to Acquire Analytics Provider QuantiSense

Retail solutions provider seeks to up its data analytics game for large and midsized retailers.

One Third of Companies Fail to Measure Data Quality ROI

One Third of Companies Fail to Measure Data ...

Twenty percent of companies assume their data quality tools pay off, while another 10% doesn't monitor ROI at all.