Mobile tracking: Howie Schwartz, CEO, Human Demand

Share this article:

Human Demand CEO Howie Schwartz sits down with Direct Marketing News senior editor Ryan Joe to discuss the myths and realities of mobile tracking.

Watch more Direct Cut video interviews with top minds in the industry.

Share this article:
close

Next Article in Mobile Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Mobile Marketing

North American Mobile Ads Doubled to $8.1 Billion in 2013

North American Mobile Ads Doubled to $8.1 Billion ...

The revenue surge was a global one, with mobile advertising up 92% worldwide, according to the Interactive Advertising Bureau.

NinthDecimal Unveils Programmatic Mobile Audience Solution

NinthDecimal Unveils Programmatic Mobile Audience Solution

The company aims to address mobile programmatic buying through several recent partnerships.

Nine out of 10 Back-to-School Shoppers Will Hit the Bricks

Nine out of 10 Back-to-School Shoppers Will Hit ...

They'll visit stores to touch product and avoid shipping fees, but eight of 10 plan to consult mobile devices in the aisles, a study says.