So big, in fact, that its sales could nearly double.
'Tis the season for mobile browsing and purchasing.
Twenty percent of purchases are made on a mobile device. According to a recent study, that number's primed to increase, and email's your ticket in.
Whether researching products, checking prices, or making a purchase, consumers penchant for mobile interactions is increasing.
Mobility has changed consumer buying habits. A joint study from comScore and Millennial Media pinpoints how and why these customers are influenced to make a purchase.
Company of the Week
Founded in September 2009, Stirista is an integrated marketing agency that specializes in micro-targeting via traditional and digital channels. Our mission is to help companies, non-profits, and universities alike find new prospects and better understand their existing contacts. We are on the preferred vendor list for a handful of Fortune 500 companies with three of the ten largest companies in the world turning to us for marketing insights. To put it simply, we're young (at least at heart), ambitious, and sometimes impulsive-but always hungry for new ideas.
Founded in September 2009, Stirista is an integrated marketing agency that specializes in ...