Mobile Payments

iPhone Season Approaches

iPhone Season Approaches

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A week from Apple's official reveal, buzz over the forthcoming device has reached a tipping point.

Mobile Payments Will Force Credit Card Marketers to Rethink Branding

Mobile Payments Will Force Credit Card Marketers to Rethink Branding

Companies promising to simplify the card carrying experience threaten to eliminate one of the credit marketer's most time-honored branding tools.

NFC: The Future Is Now (Almost)

NFC: The Future Is Now (Almost)

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Near field communication is set to explode in a serious way, and this is the year it's going to happen.

Marketing needs 'the fifth P'—payment

Marketing needs 'the fifth P'—payment

Why payment now belongs with product, price, place, and promotion as a key decision lever.

Get buzzed faster: Dunkin' Donuts launches mobile payment and gift app

Get buzzed faster: Dunkin' Donuts launches mobile payment and gift app

Dunkin' Donuts has marked its first foray into mobile payments with a custom, branded app built around not only making purchases at the register, but providing a convenient conduit for customers to deliver gift cards to others.

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SK&A is a leading provider of U.S. healthcare information solutions and databases. As part of IMS Health, SK&A researches and maintains contact and profiling data for over 2 million healthcare providers, including 800,000+ prescribers. SK&A's data supports research and marketing initiatives for life sciences, medical device, managed healthcare, direct marketing, publishing, education and more. SK&A's proprietary databases are telephone-verified twice per year from its world class Research Centers. SK&A enables multi-channel marketing and sets the standard for data quality and reliability. SK&A's customers include many of America's most recognized healthcare, publishing and pharmaceutical institutions.


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SKA

SKA

SK&A is a leading provider of U.S. healthcare information solutions and databases. As ...