We've been here before, haven't we? Apple and Samsung are in court for their patent infringement trial, part deux, and it's not pretty.
Companies promising to simplify the card carrying experience threaten to eliminate one of the credit marketer's most time-honored branding tools.
The social network instantly extends its marketing reach to another billion mobile devices.
Will connected specs catch on—at $1,500—with the general populace? Today we begin to find out.
B2B apps for sales and marketing are great—but you need to create transparency around the entire process if you want to improve the likelihood of sustained success.
Study augurs huge upside for local businesses that provide their hours and driving directions.
Mobile's mad global growth surprised even Facebook, the company's VP of marketing solutions tells ARF conference attendees.
Early adopters of wearable mobile devices are young, affluent, and convenience-driven, says a Nielsen study.
Data management meets mobile audience segmentation as Lotame absorbs start-up.
Marketers hope the SXSW launch of an innovative app will give the 143-year-old Texas newspaper a 21st century image.
The Federal Trade Commission (FTC) accepted a finalized settlement with Facebook today Aug. 9 that was proposed last November.
Research in the American Marketing Association's (AMA) Aug. 2012 edition of the Journal of Marketing Research provides a template for marketers to better understand trend speed and acceleration while filtering ...
Retailers have marked down summer-related goods to make room for pens, pencils and backpacks—indicating that it's time to kick-start back-to-school shopping.