Mobile Email

Email in Real Time

Email in Real Time

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Nearly three quarters of consumers use their mobile phone to access their email. Is your mobile email experience up to par or cause for an opt-out?

The Mobile-Email Marriage

The Mobile-Email Marriage

Marketers who considered leaving email at the altar are finding renewed passion for the channel as an ever-increasing number of customers triage, read, and click-through email on their smartphones.

Email's Mixed Messages

Email's Mixed Messages

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Even as email volume and engaged users' activity increase, open, clicks and purchase are down, according to new research.

Tablet Usage Is on a Serious Upswing

Tablet Usage Is on a Serious Upswing

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New research says that 18.5% of all marketing emails were opened on a tablet in Q1 2014. That's up more than 5% since just nine months ago.

Is the Inbox Out for Mobile?

Is the Inbox Out for Mobile?

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Even the most data-centric marketers find it challenging to analyze a key mobile touchpoint: email.

Consumers Love Mobile Email—So Do it Right

Consumers Love Mobile Email—So Do it Right

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Twenty percent of purchases are made on a mobile device. According to a recent study, that number's primed to increase, and email's your ticket in.

The Art of Being Mobile: Engaging Customers on the Go

The Art of Being Mobile: Engaging Customers on the Go

Considering embarking on a mobile strategy? It's critical to understand your customers' mobile mindset first.

Not all Mobile Emails Are Created Equal

Not all Mobile Emails Are Created Equal

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Apple smartphone users may open more emails, but Android smartphone users look at them longer.

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As the leading source for direct marketing youth data, ASL Marketing connects your brand to consumers with extensive and unparalleled industry expertise in data content, aggregation and analytics of the youth, young adult and student demographics. We provide access to the most comprehensive, response driven youth database available - over 175 million active high school, college and young adult consumers and their parents. We offer custom solutions devised to meet your specific target and goal. Our data customization allows you to pinpoint your audience by selecting by age, ethnicity, grad year, etc... Our clients range across all industries including Financial Services, Technology, Health & Beauty, Retail, Educational Services, Recruitment, and more.