Mobile Ad Networks

Rumor Has It Facebook's Unveiling a Mobile Ad Network

Rumor Has It Facebook's Unveiling a Mobile Ad Network

By

Facebook has more than a billion mobile users, its reported first-quarter earnings are $885 million, and now it's planning a mobile ad network. Boom.

Locating the Mobile Customer

Locating the Mobile Customer

By

Location-based mobile campaigns have evolved beyond handheld regional media buys and can now deliver personalized appeals to areas the size of a parking lot.

Mobile ads hit maturity—now pay up, please

Mobile ads hit maturity—now pay up, please

By

Consumers want mobile content for free. Mobile content providers would like to make some money. Something's gotta give.

Pandora goes local with new ad platform

Pandora goes local with new ad platform

By By

Personalized radio service Pandora is launching a platform designed to allow local media companies to sell Pandora inventory combined with their own advertising products.

InMobi launches free mobile ad tracker

InMobi launches free mobile ad tracker

By

Mobile advertising network InMobi launched today its free InMobi Ad Tracker platform, a solution that does not leverage a mobile handset's universal device identifier (UDID) to track, integrates with the InMobi Advertising Network and incorporates real-time analytics, said Anne Frisbie, the company's North American VP and managing director.

Point Inside launches network targeting in-store consumers

Point Inside launches network targeting in-store consumers

By

Point Inside, a provider of mobile engagement solutions, launched nSide, a private ad network designed to allow retailers to send targeted advertising messages to in-store consumers, said Point Inside CMO Todd Sherman.

Missives from ad:tech

Missives from ad:tech

By

The ad:tech digital marketing conference happening right now in San Francisco bills itself as "the #1 event for interactive marketing," and that it seems to be — a veritable bonanza of new tech and groovy innovations.

Millennial Media files for $75 million IPO

By

Mobile ad network Millennial Media filed for a $75 million initial public offering (IPO) on Jan. 5.

Sign up to our newsletters

Latest Jobs:


Company of the week

Data Services, Inc. meets the needs of today's data-driven marketer by providing front-end database management and data analytics platforms alongside our expertise in global contact data quality, database building and ongoing maintenance that comes with our 45+ years in business.


Find out more here »

Featured Articles

Pitney Bowes Intros Location Intelligence Platform

Pitney Bowes Intros Location Intelligence Platform

Spectrum Spatial attempts to make the world a small marketplace for B2B and B2C companies alike.

The New Path of the B2B Buyer's Journey

The New Path of the B2B Buyer's Journey

Intent, which tells you who, how, and when to target, is a common thread on the customer journey.

Which Brands Are the Most (and Least) Trusted?

Which Brands Are the Most (and Least) Trusted?

It's been a bad year for TV service providers.