Mitsui Buys Stake in Bigfoot

Share this article:
Bigfoot Interactive is expected to announce today that Mitsui & Co. has made a seven-figure investment in the e-mail marketing services provider in return for a piece of the company.


Bigfoot would disclose neither the size of the investment nor the size of the stake Mitsui received in return.


Under the deal, Mitsui also will offer Bigfoot's technology to its business divisions, subsidiaries and portfolio companies.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

How Amazon Ads Might Change the Game

How Amazon Ads Might Change the Game

Will the Great Recommender introduce "pretargeting" to the menu? Is it destined to become the King of Conversion? Or will its ad business simply settle in between Google's and Facebook's?

Less Than Half of Marketers Say the C-Suite "Gets" Digital

Less Than Half of Marketers Say the C-Suite ...

The long road to digital marketing leadership starts with organizational alignment, a study finds.

Candidates Hook Into Twitter

Candidates Hook Into Twitter

A digital agency for politicians puts the power of presidential electioneering into the hands of Congressional campaigns.