Millard manages Taunton master file

Share this article:

Millard Group is managing the new-to-market Taunton Press master file.

The file comprises 805,933 individuals at a base price of $70/M.

The master file includes subscribers to Fine Cooking, Fine Gardening, Fine Homebuilding, Fine Woodworking and Threads magazines, as well as their book and video product buyers.

This master file offers responsive consumers whose average age is 50 and who have an average annual household income of $105,000.

Share this article:
close

Next Article in News

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

Target Names Retail Veteran Brian Cornell as CEO

Target Names Retail Veteran Brian Cornell as CEO

He leaves the top job at PepsiCo Foods to take the spot vacated by Greg Steinhafel in the aftermath of the data breach.

NBA Names Insurance Exec as its CMO

NBA Names Insurance Exec as its CMO

Nationwide and State Farm veteran Pamela El takes the league's marketing helm next month.

Bloomberg Names Bigley CMO

Bloomberg Names Bigley CMO

Communications chief Deirdre Bigley is appointed head of global marketing for the business and financial news company.