Millard Gains Healthcare-Related Database
Millard Group Inc., Peterborough, NH, said Friday that it was named list manager for the new-to-market QualityHealth postal list.QualityHealth offers members information on healthcare products and services including health news and issues. QualityHealth members are 77 percent female with an average age of 39 and a median income of $50,000.
The QualityHealth list contains 1.9 million last-12-month new members at postal address. The base price is $95/M.
Selections on the file include recency, gender, age, income, ailments, mail-order buyers, geography and lifestyle categories.
Millard recommends this list for offers such as health, seniors, home, catalog, fundraising, financial services and publishing.