Microthin to Make 5 Million Mouse Pads for McAfee Inserts
The super thin pads are 15 millimeters thick and weigh less than an ounce. Microthin was able to get the U.S. Post Office to authorize the insert without an additional increase in postage.
A force in direct mail, the company looks to expand its digital data services with a footprint in Silicon Valley.
AK Media Insights Pro turns data over to marketers to create business-specific aggregations, integrate offline efforts, and probe deeper into their sales funnels.
First published in the early days of the Web, Arthur Middleton Hughes's Strategic Database Marketing remains a bible for direct marketers.