Twitter and American Express today launched Promoted Products for Small Businesses, a service allowing small- and medium-sized businesses to advertise on the microblogging site, said Twitter in a statement. The service, announced in February, is available to select American Express cardholders and merchants and will gradually roll out to an increased number of businesses.
Twitter has made Promoted Accounts available for iPhone and Android app users, the company said in a Feb. 28 statement. Twitter will also begin introducing Promoted Tweets on the timeline on mobile apps "in the coming weeks," according to the statement.
Company of the Week
SK&A is a leading provider of U.S. healthcare information solutions and databases. As part of IMS Health, SK&A researches and maintains contact and profiling data for over 2 million healthcare providers, including 800,000+ prescribers. SK&A's data supports research and marketing initiatives for life sciences, medical device, managed healthcare, direct marketing, publishing, education and more. SK&A's proprietary databases are telephone-verified twice per year from its world class Research Centers. SK&A enables multi-channel marketing and sets the standard for data quality and reliability. SK&A's customers include many of America's most recognized healthcare, publishing and pharmaceutical institutions.
SK&A is a leading provider of U.S. healthcare information solutions and databases. As ...