Michael Goldberg

Michael Goldberg is marketing manager at Datran Media. Reach him at mgoldberg@datranmedia.com.

Most Recent Articles by Michael Goldberg

Leveraging the power of transactional messages

Of all types the e-mail messages delivered to consumers, transactional messages including welcome notifications and order confirmations have the most positive consumer reception. Transactional e-mails are very often the most wasted opportunity in marketing as well.

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Founded in September 2009, Stirista is an integrated marketing agency that specializes in micro-targeting via traditional and digital channels. Our mission is to help companies, non-profits, and universities alike find new prospects and better understand their existing contacts. We are on the preferred vendor list for a handful of Fortune 500 companies with three of the ten largest companies in the world turning to us for marketing insights. To put it simply, we're young (at least at heart), ambitious, and sometimes impulsive-but always hungry for new ideas.

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Stirista

Founded in September 2009, Stirista is an integrated marketing agency that specializes in ...