MessageMedia Pares First-Quarter Loss to $13.5M

Share this article:
MessageMedia Inc., a provider of e-mail messaging services, said yesterday that it reduced its net loss for the first quarter to $13.5 million, or 22 cents per share, from a loss of $18.9 million, or 34 cents per share, in the year-ago quarter.


The company attributed its performance to successful cost reduction initiatives started in December. Part of that cost reduction entailed eliminating 21 percent of its work force. On April 17 the company announced a headcount reduction of 21 percent, or about 75 people. The cuts are expected to save the company about $1 million.


The Boulder, CO-based company said revenue for the first quarter rose to $8.7 million from $6.9 million a year earlier. Messaging revenue grew to $6 million, from $4.3 million in the same quarter in 2000. Software revenue declined slightly in the first quarter to $2.6 million, from $2.62 million in the year-ago period.


MessageMedia said it added 58 new software clients and five new messaging clients in the first quarter. Its total client base stands at 311 messaging accounts and 304 software accounts.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Mobile Spend Vaults 76 Percent in First Half, IAB Reports

Mobile Spend Vaults 76 Percent in First Half, ...

Overall Internet ad revenues escalate by 15% to $23 billion, also fueled by increased activity in social media and video.

Top 20 Percent Is Twice as Good at Converting as the Rest

Top 20 Percent Is Twice as Good at ...

There are five reasons elite marketers trounce the competition: testing, targeting, spending, mobilizing, and democratizing.

Ecstatic Over Programmatic

Ecstatic Over Programmatic

Ads purchased programmatically will double this year to $10 billion, and then again to $20 billion in 2016, a new study forecasts.