Merkle, Conrad Direct Launch HealthSource List
HealthSource is the first in what is expected to be a series of databases of responsive consumers, including one related to nonprofit fund raisers.
A campaign for Ben Carson raised $2.8 million despite his lack of cooperation.
He leaves the top job at PepsiCo Foods to take the spot vacated by Greg Steinhafel in the aftermath of the data breach.
Nationwide and State Farm veteran Pamela El takes the league's marketing helm next month.