MeritDirect Gets PaperDirect List Portfolio

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MeritDirect, White Plains, NY, said yesterday that it was awarded management of the PaperDirect list portfolio of nine files.


PaperDirect catalog sells preprinted laser design paper, paper templates, brochures, business cards, presentation materials and other desktop publishing merchandise.


The PaperDirect Master File has 177,400 last-12-month buyers and a base rate of $120/M. The following 12-month files from PaperDirect also are available:


· PaperDirect Buyers at Business Address, 147,300 names.


· PaperDirect Change of Address, 11,700 names.


· PaperDirect Consumer Buyers, 30,400 names.


· PaperDirect Holiday Buyers, 56,100 names.


· PaperDirect Inquiries, 51,500 names.


· PaperDirect Inquiries at Buying Sites, 49,500 names.


· PaperDirect Kudos Recognition Buyers, 92,600 names.


· PaperDirect Meetings and Presentations, 77,500 names.


PaperDirect buyers are selectable by business address, gender, product, home address and geography.


MeritDirect suggests this list for offers such as office supplies, ad specialty items, back-office products, executive offers, food gifts for clients, consumer apparel, special recognition products, executive gifts and seminars.


Kristen Bremner covers list news, insert media, privacy and fundraising for DM News and DMNews.com. To keep up with the latest developments in these areas, subscribe to our daily and weekly e-mail newsletters by visiting www.dmnews.com/newsletters


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