MeritDirect Debuts Cygnus Business Media Databases

Share this article:
MeritDirect, White Plains, NY, said yesterday that it was tapped to manage three new-to-market business-to-business lists from Cygnus Business Media.

Cygnus produces more of the company's 200 media products including 55 trade publications, 11 industry directories, 68 Web sites, 50 expositions and 15 custom marketing publications.

The Cygnus Business Media Master File offers 1.3 million executives who subscribe to its controlled circulation trade publications in markets such as agriculture, food, aviation, transportation, building/home products, construction equipment, fire rescue/EMS, industrial/manufacturing equipment and others.

The file is and is selectable by job function/title, industry, SIC, employee size, sales volume and gender. The base rate is $140/M.

The Cygnus C-Level Executives Database has 822,200 names and the Cygnus Small Business Executives Database offers more than 735,700 professionals. Both databases are priced at $155/M.

Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

B2B Marketers Can Now Self-Serve Ads on Facebook Exchange

B2B Marketers Can Now Self-Serve Ads on Facebook ...

Sitescout's new integration with FBX opens up access to any size marketer, minus campaign spend minimums, according to the RTB company.

Day Two at DMA2014

Day Two at DMA2014

It was awards day in San Diego, with Teradata's Lisa Arthur being named Marketer of the Year, and Google Japan being feted for its direct mail prowess.

Today's Forecast: Chilly With a 10 Percent Lift in Parka Sales

Today's Forecast: Chilly With a 10 Percent Lift ...

The Weather Company launches a website offering marketers free advice on how to take advantage of shifts in the weather.