MeritDirect Adds Consulting for Web Services

Share this article:
MeritDirect, White Plains, NY, said yesterday that it launched the Interactive Solutions Group, a consulting division focusing on Web-based services. The company hired Mark Trombetta to head the division.

As vice president of information technology and interactive services at MeritDirect, Trombetta will assist clients through the creation of Web-based tools and services geared for direct marketers. The tools will include e-commerce solutions, creative/new media services, optimization techniques and other IT and communications solutions, according to MeritDirect.

Trombetta has nearly 20 years of experience in direct marketing, sales, IT and financial services with companies including Colgate Palmolive, Philip Morris, J.P. Morgan Chase and British Telecom. Most recently he served as president of technology solutions provider Both Worlds Consulting, Westport, CT.

Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Next Article in News

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

B2B Marketers Can Now Self-Serve Ads on Facebook Exchange

B2B Marketers Can Now Self-Serve Ads on Facebook ...

Sitescout's new integration with FBX opens up access to any size marketer, minus campaign spend minimums, according to the RTB company.

Day Two at DMA2014

Day Two at DMA2014

It was awards day in San Diego, with Teradata's Lisa Arthur being named Marketer of the Year, and Google Japan being feted for its direct mail prowess.

Today's Forecast: Chilly With a 10 Percent Lift in Parka Sales

Today's Forecast: Chilly With a 10 Percent Lift ...

The Weather Company launches a website offering marketers free advice on how to take advantage of shifts in the weather.