Melissa Data Releases Delivery Indicator Tool for Parcel Shippers

Share this article:
Melissa Data, a provider of data quality software and services, announced yesterday the release of Residential & Business Delivery Indicator, a tool that lets catalogers and other shippers identify address types prior to shipping parcels.


After an address is validated with an accurate ZIP+4 code and delivery point code, the tool flags the address as either residential or business, the company said. This designation helps shippers determine carrier rates, avoid surcharges and provide rate-shopping services to online customers.


"Many carriers charge a higher price for residential deliveries. And, with 91 percent of delivery points in the United States classified as residential, it helps to know what the rate will be before shipping. This benefits both the shipper as well as the consumer paying for the shipping," said Ray Melissa, president of Melissa Data, Rancho Santa Margarita, CA.


RBDI has many potential uses. Online merchants, for example, can build the function into their Web sites to provide rate-shopping services to their customers. Real estate agencies and property managers can use the tool to distinguish property types when no other information is available on an address. Commercial shippers and agents can use this product to plot more efficient delivery routes.


Melissa Campanelli covers postal news, CRM and database marketing for DM News and DMNews.com. To keep up with the latest developments in these areas, subscribe to our daily and weekly e-mail newsletters by visiting www.dmnews.com/newsletters


Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Multichannel Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Multichannel Marketing

7 Ways to Take Your Marketing Strategy to the Big Leagues

7 Ways to Take Your Marketing Strategy to ...

A game-winning omnichannel strategy must be seamless, synchronous, and symbiotic.

Pet World's Multichannel Marketing Is a Whole Other Animal

Pet World's Multichannel Marketing Is a Whole Other ...

The family owned pet store redesigns its website to bring the in-store experience online.

Complexity's What Marketers Got, Simplicity's What They Want

Complexity's What Marketers Got, Simplicity's What They Want

Customer insights managers want campaign management tools to remain easy to use, even as they up their games with multi-layered campaigns.

Copyright © 2014 Haymarket Media, Inc. All Rights Reserved
This material may not be published, broadcast, rewritten or redistributed in any form without prior authorization.
Your use of this website constitutes acceptance of Haymarket Media's Privacy Policy and Terms & Conditions.