MegaMarketing Purchases Aberdeen Marketing Inc.

Share this article:
In its third acquisition in two months, MegaMarketing, Tampa, FL, has acquired Aberdeen Marketing Inc., Atlanta.


Founded in 1987, Aberdeen is a full-service marketing agency that provides creative, telemarketing direct mail and database services. Aberdeen's teleservices capabilities made it a particularly attractive acquisition target, MegaMarketing founder John Kelly said. Aberdeen's clients include Turner Broadcasting, Xerox Corp., and ExecuTrain Corp.


Aberdeen will keep its name and its Atlanta location. Its principals, Emery Ellinger and Don Muscolino will become equity partners in MegaMarketing.


MegaMarketing was formed last month through the acquisition of production company Genesis Direct Tampa Bay, FL, and direct marketing agency Control Group, Wilmington, DE,.
Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Russ Klein Tapped to Head American Marketing Association

Russ Klein Tapped to Head American Marketing Association

The former Burger King and 7-Eleven CMO takes over as the organization looks to expand globally.

Publicis Launches New Digital Agency

Publicis Launches New Digital Agency

Roar, an amalgam of top digital talent from across Publicis Groupe, will be led by Zenith OptiMedia veteran Sean Reardon.

RAPP Names Orlov CEO

RAPP Names Orlov CEO

The Volkswagen marketing executive is a veteran of Wunderman and WPP.