MediaCorp to Market Cleaning Product Via DRTV

Share this article:
MediaCorp Worldwide will produce a short-form DRTV spot this month to market Pacific Sands Inc.'s HouseBright general household cleaning product, Pacific Sands said yesterday.


MediaCorp, Overland Park, KS, will put the spot into distribution in select areas 30 days after completion. MediaCorp also will provide inbound teleservices as well as order processing and fulfillment.


Further details about the campaign were not disclosed. Pacific Sands said that MediaCorp recently launched a product similar to HouseBright and made more than $6 million in sales within eight months.


MediaCorp is a marketing and distribution firm specializing in DRTV, retail and international marketing. Pacific Sands, Clovis, CA, makes nontoxic cleaning and water treatment products.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

Hawk Search Widens its Global Reach

Hawk Search Widens its Global Reach

Hawk Search's solution offers support for more than twice as many languages as other site search providers, according to the company.

Candidates Offer Change In The Form of Targeting

Candidates Offer Change In The Form of Targeting

A campaign for Ben Carson raised $2.8 million despite his lack of cooperation.

Target Names Retail Veteran Brian Cornell as CEO

Target Names Retail Veteran Brian Cornell as CEO

He leaves the top job at PepsiCo Foods to take the spot vacated by Greg Steinhafel in the aftermath of the data breach.