Forbes Media appoints Consuegra CMO
Forbes' recently-appointed CEO Mike Perlis told Direct Marketing News that Consuegra's background aligns well with the new role, and his appointment represents the brand's intention to “walk the talk” given its focus on the C-suite and CMOs in particular.
“We're walking the talk” by tapping a CMO for the Forbes Media brand, Perlis said. “We've created a community around CMOs, including our annual CMO conference and deep multimedia archive.” He added, “I've known and worked with Jorge in the past, and he's a consummate professional. We're thrilled to have him join the team.”