American Express targets business travelers with new site

Share this content:

American Express Publishing has a new Web site for business travelers at

The site, which offers news and networking opportunities, was developed for and by business travelers. It was produced in cooperation with Wetpaint, a Seattle-based software supplier.

New York based-Executive Travel magazine has a circulation of more than 132,000 and provides frequent travelers with travel news and information.

User-generated content and expert resources will be combined on the magazine's site, tailored to the lifestyle of traveling executives.

Designed to capture the experiences and insights from the road, the site aims to make it easy for travelers to share advice, comments, photos and links, and get access to an A-to-Z travel rolodex complete with resources from users and editors.

Expert contributors include members of the Executive Travel editorial staff and a featured blog by Randy Petersen of

Wetpaint supplies both the software and online expertise required for the community site. It provides Web 2.0 technology that powers click-and-type editable community Web sites. It currently has more than 100,000 active sites.

This is a 40 Under 40 Profile. Click here to see all profiles as well as previous year's winners.

Loading links....

Sign up to our newsletters

Company of the Week

We recently were named B2B Magazine's Direct Marketing Agency of the Year, and with good reason: We make real, measureable, positive change happen for our clients. A full-service agency founded in 1974, Bader Rutter expertly helps you get the right message to the right audience at the right time through the right channels. As we engage our clients' audiences along their journey, direct marketing (email, direct mail, phone, SMS) and behavioral marketing (SEM, retargeting, contextual) channels deliver information relevant to the needs of each stage. We are experts at implementing and leveraging marketing technologies such as CRM and marketing automation in order to synchronize sales and marketing communications. Our team of architects and activators plan, execute, measure and adjust in real time to ensure the strategy is working as needed and change things if it's not.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here