Media Synergy Releases Flo
Flo allows users to create multimedia messages called @loha greetings. The messages, which are sent via e-mail, contain animation, sound, graphics and music.
In earnings call, the COO claims Facebook is 44% more accurate than the industry average at targeting and promises increasing investment in ad tech.
Sprouting from the Direct Marketing Association convention today were retargeting refinements, rules for breach behavior, and, yes, some darn fine Brussels sprouts.
Industry experts explore the value in a person's cyber identity for marketers.