Media Synergy Releases Flo
Flo allows users to create multimedia messages called @loha greetings. The messages, which are sent via e-mail, contain animation, sound, graphics and music.
E-commerce aggregator PriceGrabber will begin offsetting price info with service expectations.
At nearly $43 billion, interactive advertising revenues exceeded broadcast for the first time in 2013.
While advertisers have become incredibly data-savvy, the most difficult challenge remains causally linking that data to outcomes that really matter.