Meat and Poultry Web Market Forms

Share this article:
The online business-to-business marketplace officially went to the birds yesterday when six companies formed an online marketplace for the meat and poultry industry.


IBP Inc., Cargill Inc., Smithfield Foods Inc., Tyson Foods Inc., Gold Kist Inc. and Farmland Industries said they will invest $20 million to form the marketplace, which will function as an independent company.


The marketplace, set for launch this summer, will be a neutral Web-based exchange geared to facilitate faster and more direct product comparisons and price negotiation, the companies said.
Share this article:
close

Next Article in News

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

News Byte: Comcast Expanding Global Ad Delivery Through Partnership

News Byte: Comcast Expanding Global Ad Delivery Through ...

Through a partnership with Adstream , Comcast's AdDelivery Service expands its footprint across the globe.

40 Under 40 2014: Nominations Are Now Open!

40 Under 40 2014: Nominations Are Now Open!

It's time to nominate the 2014 crop of young marketing luminaries for Direct Marketing News's 40 Under 40 Awards. The deadline is Friday, June 6, 2014.

News Byte: MediaCrossing Partners with ASL Marketing on Youth Marketing Tool

News Byte: MediaCrossing Partners with ASL Marketing on ...

The digital media trading firm and marketing database company aim to help marketers target 13 to 34 year olds.