MasterCard, Preview Travel Partner

MasterCard International has become the exclusive payment system sponsor for Preview Travel (www.previewtravel.com), San Francisco, and the primary sponsor of the Preview Travel Business Travel Center.


The program, which will feature MasterCard's Shop Smart program, will appear on Preview Travel's Web site. Preview Travel's MasterCard users will get travel and entertainment offers, upgrades, special awards and discounts, and feature a point-of-purchase promotion on Preview Travel's services on Excite and Lycos.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Opinions

It's Not "OK" to Be "K"

It's Not "OK" to Be "K"

Resist the temptation to dismiss marketing and sales fundamentals in the age of quick hits and shortcuts.

Marketing's Constant Evolution

Marketing's Constant Evolution

As both a "marketer" and editor I recently found myself doubly blessed. There I was heading a table of some of the smartest and most talented marketers around.

Marketing Challenge: Fire the Client?

Marketing Challenge: Fire the Client?

Seems like a top client is subtly demanding a kickback—what would you do? Answers are due to ginger.conlon@dmnews.com by May 31.