Data governance practices are essential for managing data as an asset. These practices establish repeatable, measurable business processes and manageable policies for improving data quality. So why do companies continue to struggle with this practice when the proper management of company data will increase revenue, improve customer and partner relationships and company operations, and assist with regulatory compliance issues?
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It doesn't matter how much data you have if you don't integrate your data sets, says market researcher Matthias Hartmann.
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