Marketing Trends

Autonomous Vehicles Will Change Everything

Autonomous Vehicles Will Change Everything

By

Marketing, society, human lifespans - they all change with autonomous vehicles

"Email Is Deceptively Complicated"

"Email Is Deceptively Complicated"

By

Unexpected insights on email marketing from someone who lives it.

100 (or so) Ways to Market Better Over the Next 365 Days

100 (or so) Ways to Market Better Over the Next 365 Days

By

A compendium of advice for achieving marketing excellence in 2015.

Where Will Marketing Grow in 2015?

Where Will Marketing Grow in 2015?

By

Growth in marketing spending will come from surprising places, Winterberry Group predicts.

What One Change Should Marketers Make in 2015?

What One Change Should Marketers Make in 2015?

By

Marketing experts share their advice on what marketers can do differently to improve their performance next year.

The State of B2B Marketing Automation

The State of B2B Marketing Automation

By

Adoption of marketing automation in B2B varies widely by industry—as does the perception of its value.

5 Trends Influencing Marketing Today and, More so, Tomorrow

5 Trends Influencing Marketing Today and, More so, Tomorrow

By

From marketing tools to customer behaviors, here are five developments that continue to gain steam—and what to do about them.

10 Things Marketers Can Learn from Mark Zuckerberg's Sister

10 Things Marketers Can Learn from Mark Zuckerberg's Sister

By

What the sibling who graduated from Harvard can teach marketers about marketing's evolving landscape.

Marketing Inspiration and Conversation

Marketing Inspiration and Conversation

By

Thoughts from marketing leaders to ponder, inspire you, and make you consider whether there's a new marketing approach you should try.

Reflections and Predictions From the Corner Office

Reflections and Predictions From the Corner Office

By

Williams-Sonoma's Pat Connolly and Jamie Nordstrom of Nordstrom Direct riff on marketing trends

Marketers: Overworked But Overjoyed

Marketers: Overworked But Overjoyed

By

The pressures of Big Data and mobile optimization can't keep a good marketer down. They're happier than ever with their jobs, says a new survey.

Demographic segmentation still rules

Demographic segmentation still rules

By

Age, gender and income are still the most effective ways to target in a digital age, say marketers in a new survey.

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above