Ybrant Technologies acquires MediosOne

Share this content:

Ybrant Technologies Ltd. on Nov. 29 announced it has acquired MediosOne, an online advertising network with a global consumer base.

The transaction was followed by the creation of a new business unit focused on building Internet advertising networks, which will be headed by Brad Cohen.

Ybrant executive director Vijay Kancharla becomes CEO of the company's former business unit of providing services and tools to online marketers. Both executives will directly report to Ybrant chairman and managing director Suresh Reddy.

Ybrant, with its corporate headquarters in Palo Alto, CA, and an additional office in Mumbai, India, is one of the largest online marketing services providers in India.

With the acquisition and new business model the company aims to broaden its global practices and provide end-to-end Internet marketing services.

MediosOne, Avon, CO, will maintain its current distribution model and brand name. The company has clients including American Express, eBay, U.S. Army and Vonage.

MediosOne ad network provides graphical and contextual banners and targets users locally by using advanced geo-targeting technology to reach users in their native language.

Loading links....
close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa Data has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa Data offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here