Worldata wins Entrepreneur Magazine list rental files

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Worldata, a direct marketing list organization, will be managing the Entrepreneur Magazine list rental files effective September 13.

Entrepreneur subscribers are often interested in solutions for both their established and growing businesses.

Entrepreneur includes categories on finance, technology and management. It serves as a resource for management questions facing entrepreneurs and people who wish to become successful entrepreneurs.

The median age of the Entrepreneur subscriber is 39 with an average household income of $187,607 and an average value of household assets of $1,420,650.

Of the readers, 62.8 percent plan to start new or additional business in the year, and 89 percent are involved in purchase decisions.

The Entrepreneur Magazine postal list contains 557,509 subscribers at a base price of $115/M.

This file may work well for BTB offers, catalogs, association memberships, e-commerce, telecomm systems and equipment, computer/hardware/software/peripherals offers, business supplies and equipment, training and certification offers, networking products, technology products and services, high-tech books and consumer offers, magazines, newsletters, conferences, seminars, banking/financial, books and book trade, credit card holders, general merchandise mail order buyers and more.

Worldata's rental lists previously marketed under the Dennis Publishing name were recently renamed Alpha Media Group as a result of new ownership of that publishing company. Included in these are lists for male magazines Maxim, Stuff and Blender, along with the Alpha Media Group Masterfiles.


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