Word to the Wise: Gamification

Share this content:
Word to the Wise: Gamification
Word to the Wise: Gamification

Currently overused term that means using game mechanics to encourage customers to take desired actions.

Not new by any means; many sales incentive programs are a form of “gamifying” compensation.

Recent shiny object for marketers due to its many possible uses engaging customers via social channels.

close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above