Will DNC Expand to Political Calls?

Share this content:

U.S. Rep. John T. Doolittle, R-CA, introduced legislation to let citizens apply the national do-not-call registry to political calls.

H.R. 5325 would create a separate category in the registry for a person to choose whether to opt out of political calls in addition to the business-related calls already covered.

Since Congress established the DNC registry in 2003, the number of unsolicited calls has dropped significantly. However, unsolicited calls from political organizations were exempted by Congress and are not defined as "telemarketing." The Federal Communications Commission has reported that political calls produce the highest number of complaints.

Rep. Doolittle said in a statement that he was fed up with how frequent and intrusive these political calls have become. The bill treats all political calls the same regardless of whether they originate from members of Congress, candidates for local office or 527 political organizations like MoveOn.org, he said. Calls and an e-mail sent to his office were not returned.

While bills to add political calls to the DNC rules at the state level have been introduced in Connecticut, Indiana and New York in the past year, this is the first such federal bill, said Joseph Sanscrainte, an associate with Bryan Cave LLC, New York.

"A lot of today's election campaigns rely upon the delivery of political messages via the telephone, and this would hamper the effectiveness of those campaigns," he said. "The reason he is introducing this bill, and that others have introduced them at the state level, is that they are hearing from consumers that they don't want to receive these phone calls. The consumers don't care if the calls are commercial calls, from nonprofits or calls for political purposes."

Mr. Sanscrainte said he thinks the federal bill has little chance to pass, "for the simple fact that this means of delivering political speech is too important to politicians, and arguably to the political process in the United States."


Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above