Marketing Strategy

The Wednesday Stack: Keeping the Customer Satisfied

The Wednesday Stack: Keeping the Customer Satisfied

By

Play the online retail game, get free wings for shredding your ex, face up to social media challenges, and raise a glass for Snapchat influencers

Amazon Go Storms the Retail Barricades

Amazon Go Storms the Retail Barricades

By

Our writer visited to Seattle to see for himself how the new no-check-out model will have a revolutionary impact on retail

Welcome to Retail Week 2018

Welcome to Retail Week 2018

By

How retail is dissolving the digital/physical frontier

The Hall of Femme Podcast: Samantha Skey, SheKnows Media

The Hall of Femme Podcast: Samantha Skey, SheKnows Media

By

In our podcast series featuring Hall of Femme honorees, we sat down with Samantha Skey to discuss BlogHer18, the #MeToo movement, and how brands can amplify the voices of women

The Wednesday Stack: Legislation, Integration, Recommendations

The Wednesday Stack: Legislation, Integration, Recommendations

By

GDPR prep at Demandbase, a steadier ship at Sales Navigator, and AI-keyword spotting from CallRail

The Hall of Femme Podcast: Amy Inlow, Albert

The Hall of Femme Podcast: Amy Inlow, Albert

By

In our podcast series featuring Hall of Femme honorees, we sat down with Amy Inlow to discuss the technology scene in New York City, diversity in marketing, and how women are pushing the industry forward

Tipsy Elves Co-Founder On Tinder, And Taking Marketing Risks

Tipsy Elves Co-Founder On Tinder, And Taking Marketing Risks

CEO Evan Mendelsohn shares the story behind the retail brand's 'Single Santa' campaign

The Wednesday Stack: Dipping Into Super Bowl LII

The Wednesday Stack: Dipping Into Super Bowl LII

By

A round-up of Super Bowl-related marketing news, a look at Instagram's new business API, and a social advertising/cross-device partnership

How Retailers Are Using AR in Marketing

How Retailers Are Using AR in Marketing

By

Retailers are having success with using augmented reality in marketing, bridging the gap between online and offline aesthetics

GDPR: Why Marketers Should Love It

GDPR: Why Marketers Should Love It

By

You thought it was all bad news? Think again

The Wednesday Stack: Falon Fatemi, Accelerating Towards Goals

The Wednesday Stack: Falon Fatemi, Accelerating Towards Goals

By

This just in: AI still important. Also, the first in a new series: "You need to know..."

GDPR: What Matters to Consumers

GDPR: What Matters to Consumers

By

Pega's huge survey of European consumers teaches brands important lessons about consumer concerns

Welcome to GDPR Week

Welcome to GDPR Week

By

It's time to take a closer look at the new European data regulations which will impact brands everywhere

The Monday Stack: Adventures with Customer Data

The Monday Stack: Adventures with Customer Data

By

Infutor's view of the consumer data eco-system; Salesforce's retail news

The Monday Stack: New Leadership at SAP Hybris

The Monday Stack: New Leadership at SAP Hybris

By

Executive changes at SAP Hybris and Act-On, MediaMath ventures into the VC space, and another job for blockchain

Trump at Center of Model Experiential Marketing Campaign

Trump at Center of Model Experiential Marketing Campaign

By

Michael Wolff's new book on the Trump White House ticks every box in the experiential marketing template

The Hall of Femme Podcast: Leslie Dukker Doty, Time Inc

The Hall of Femme Podcast: Leslie Dukker Doty, Time Inc

By

The first in a series of podcasts featuring DMN Marketing Hall of Femme Honorees

Resolved on Better Marketing for 2018: Part Four

Resolved on Better Marketing for 2018: Part Four

By

We asked industry thought-leaders to share their marketing resolutions

Resolved on Better Marketing for 2018: Part Three

Resolved on Better Marketing for 2018: Part Three

By

We asked industry thought-leaders to share their marketing resolutions

Resolved on Better Marketing for 2018: Part Two

Resolved on Better Marketing for 2018: Part Two

By

We asked industry thought-leaders to share their marketing resolutions

Resolved on Better Marketing for 2018: Part One

Resolved on Better Marketing for 2018: Part One

By

We asked industry thought-leaders to share their marketing resolutions

Cartoon: On the 12th Day of Holiday Subscription Boxes...

Cartoon: On the 12th Day of Holiday Subscription Boxes...

By

...my true love gave to me: What...nothing? And Happy Holidays to all our readers! And stay tuned for 2018 resolutions this week

Cartoon: On the 11th Day of Holiday Subscription Boxes...

Cartoon: On the 11th Day of Holiday Subscription Boxes...

By

...my true love gave to me: Tchochkes!

Cartoon: On the 10th Day of Holiday Subscription Boxes...

Cartoon: On the 10th Day of Holiday Subscription Boxes...

By

...my true love gave to me: Scary monsters!

Cartoon: On the 9th Day of Holiday Subscription Boxes...

Cartoon: On the 9th Day of Holiday Subscription Boxes...

By

...my true love gave to me: My own home farm!

Cartoon: On the 8th Day of Holiday Subscription Boxes...

Cartoon: On the 8th Day of Holiday Subscription Boxes...

By

...my true love sent to me: A breath of fresh air!

Cartoon: On the 7th Day of Holiday Subscription Boxes...

Cartoon: On the 7th Day of Holiday Subscription Boxes...

By

...my true love gave to me: A reason to howl at the moon!

Cartoon: On the 6th Day of Holiday Subscription Boxes...

Cartoon: On the 6th Day of Holiday Subscription Boxes...

By

...my true love gave to me: Obsessive popping!

One on One: David Meikle on Marketing Procurement

One on One: David Meikle on Marketing Procurement

By

David Meikle explains why procuring marketing services is not your average procurement challenge

The Monday Stack: GDPR, AI, Keep Watching the Skies

The Monday Stack: GDPR, AI, Keep Watching the Skies

By

As the 2017 holiday season winds down, GDPR is just around the corner, and AI might be everywhere

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above