Takes I-TV to the PC

Share this content:, Los Angeles, CA, formed an alliance yesterday with InfoSpace to develop a site that will allow people with a PC tuner card to experience interactive television through their PCs.

"This alliance gives us incredible ability to scale upward. I'm comfortable that, with InfoSpace services, we can easily grow to 10 [million], 20 [million] or even 30 million regular users," said Kiran Rao, vice president of technical development at, in a statement.

At the site, people will be able to watch regular television while also having access to listings, detailed information, chat and e-commerce applications.

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above