Specialists Marketing to acquire NRL Direct

Share this content:

List expert Specialists Marketing Services Inc. will acquire NRL Direct, a 19-year-old company in the same industry.

Effective July 2, the acquisition will give Specialists Marketing access to NRL clients such as Aspen Publishers, CCH, Comfort Corner, Drs. Foster & Smith, Fabulous Furs, Frontgate, Johnston & Murphy, Lifeline Screening, Weider History Group, Herrington, Disc Makers, Improvements and Jameco Manufacturing.

The NRL team, headed by president and owner Steve Bogner, will work out of Specialists Marketing's Weehawken, NJ, office.

Specialists Marketing offers list brokerage and management services as well as other direct marketing offerings. Clients include ad:tech, BMG Columbia House, Playboy magazine, Williams-Sonoma Inc., Intuit, Crate & Barrel, Meredith Corp., Oxmoor House, J. Crew, Reader's Digest, Rodale, Scholastic at Home, Godiva and Oracle.

close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above