Searching vs. surfing

Share this content:

The University of Missouri just released an interesting study about the emotional impact of search content versus Web site content when surfing the Web. According to the findings, users retain the emotional content of an item far better when they've searched for it rather than clicked on it through other content searching. 

Read more about the full study, “The Effect of Searching Versus Surfing on Cognitive and Emotional Responses to Online News,” which was recently published in the Journal of Media Psychology here. And be sure to make the most of your PPC and SEO search listings entries.


DMNotes is DMN's around-the-clock blog. Yes, a blog in 2016.

Bookmark this section and follow our RSS Feed here

close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above