Script to Screen Scores With GM

Share this content:
Script to Screen, Santa Ana, CA, recently completed work on its third direct response infomercial for General Motors, this time for the Pontiac Sunbird. The direct mail infomercial is less than 15 minutes long, and GM just began using it as a teaser to bring consumers into its showrooms.

The news comes on the heels of winning several critical awards for the second ad in the "Heroes in Motion" series which featured the full line of GMC SUV's and won best of in DRTV categories at the New York Festivals and the San Jose Film & Video Commission Joey Awards.

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above