*Olympics to Allow Streaming Video, Audio

Share this content:
The International Olympics Committee yesterday reversed an earlier decision and announced that is allowing NBC to stream video and audio content of the Summer games on the Internet at NBCOlympics.com. But, the video segments can be no longer than 20 minutes and will only be available online 24 hours after the event has concluded.


Axient Communications, the company handling the broadband delivery for NBC, will not be inserting ads or selling any advertising in either video or audio streams. The only e-commerce applications will be a link from NBCOlypics.com to an Olympic themed online shopping mall. Previously, the committee was worried that Webcast content would violate international television broadcasting deals it was locked into.

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above