Ogilvy wins CDW AOR account, including direct and digital advertising

Share this content:

IT products and services direct seller CDW has named Ogilvy & Mather its advertising agency of record. The agency is responsible for traditional advertising, direct marketing and digital.

Ogilvy & Mather, Chicago, is the lead agency on the account, and it will be supported by Ogilvy & Mather in New York for advertising, Ogilvy One for direct marketing, Neo@Ogilvy for digital marketing and Leopard in Denver for sales support. It will also work with MindShare Chicago on media planning and buying.

Work on the account begins immediately. The initial efforts are expected to debut in the first quarter of 2010.

close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above