NY DM Show Gets New Name

Share this content:
The nation's second-largest DM conference has changed its name from DMDNY -- Direct Marketing Days in New York -- to DMD Marketing Conference New York.


"We wanted to make it less regional, because if we decide to go other places it will give us greater flexibility," said the show's president, Charles Cavanagh. "We might go to L.A. in the future, though right now I don't know where we would go or when."


The rebranded DMD Marketing Conference will take place May 21-24 at the Hilton New York and Towers. Cavanagh said he expects this year's show to sell out, as it usually does. But he acknowledged that the "dot-com situation" had led to a number of cancellations of booths that were already ordered.


Still, Cavanagh said, "We get three requests for every one we lose. We are already 96 [percent] to 97 percent sold out. The only ones we haven't sold are on the third floor, and they are usually the last booths to fill.


"Some of the older, traditional people are coming back and want larger booths," he said, but the larger booths are simply not available.


Loading links....
close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa Data has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa Data offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here