NWA Adds Wireless Service for Flight Updates

Share this content:
Northwest Airlines recently announced a wireless service that allows customers to request e-mail updates about the status of their flights.

The e-mails can be sent to alphanumeric pagers, wireless phones, hand-held Internet devices or desktop computers. NWA customers can request the updates from one to four hours before their planes are scheduled to depart.

The service also allows customers to check their reservations at www.wireless.nwa.com.

In addition, Sprint PCS will offer its customers the service with a link under its travel menu. Here, customers enter their confirmation number and last name to view their scheduled flight number, date, time, cabin class and seat assignments.

The announcement marks the latest in a series of Web-related moves by NWA, including an alliance with United Airlines, Continental Airlines, U.S. Airways Group and America West to build a Web site to compete with Priceline.com.

NWA, Minneapolis, partly attributed the slight profit it earned in 1999 to Internet ticket sales topping $700 million, which was $200 million more than the year before.

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above