Nielsen Online vs. ComScore search engine rankings?

Share this content:
Yesterday, Nielsen Online released its September 2008 data for the Top US Search Providers.

Google came out on top with 59.7% and Yahoo came in with 18.1%. MSN garnered 11.8%.

This normally wouldn't have come as a surprise except for the fact that I recently learned that ComScore's September results differed as much as 3 percentage points. In its results, Google had 62.9% of the market share, Yahoo had 20.2% and MSN had only 8.5%.

I'm currently looking into the differences between Nielsen's and ComScore's methodology. More to come...

DMNotes is DMN's around-the-clock blog. Yes, a blog in 2016.

Bookmark this section and follow our RSS Feed here

close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above