New Jersey Congressman Reintroduces Spam Bill

Share this content:
Rep. Chris Smith, R-NJ, has reintroduced anti-spam legislation that would prohibit unsolicited commercial e-mail without the name, physical address and e-mail address of the sender.


The bill also requires the sender to offer options for recipients to decline further communications by e-mail and prohibits the inclusion of "false or misleading" information in the message.


Smith said his bill would not impact people with a "prior business relationship" with a company such as a catalog retailer and would not prohibit the retailer from e-mailing prior customers.


Smith originally introduced the bill, H.R. 3146, in October 1999 as the Netizens Protection Act of 1999, but it languished in the House Energy and Commerce Committee.


The bill allows recipients of e-mails that violate the requirements to seek up to $500 per e-mail message. Violators also could be fined up to $1,500 per e-mail if they continue to send spam to someone who has opted-out.


The bill also requires Internet service providers to clearly state their spam policies known and to include an opt-out choice for customers.


Loading links....
close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa Data has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa Data offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here