MKTG Acquires MarketTouch

Share this content:
MKTG Services, an affiliate of CBC Companies, announced its acquisition of database marketing services firm MarketTouch on Friday.

The deal comes about four months after MarketTouch, Alpharetta, GA, exited the list management business and transferred about 120 managed files to MKTG. After that transition, MarketTouch continued to serve clients as a service bureau, list compiler and supplier of modeling and analytic services.

As the new owner of MarketTouch, MKTG will continue to provide these services as well as manage the firm's Real America Database of postal names and the eAmerica Opt-in E-Mail Database.

MarketTouch will remain in its current location. MKTG does list brokerage out of its New York headquarters and list management from its Newtown, PA, office.


Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above