Millard Gets New Men's Catalog Blow-in

Share this content:
Millard Group Inc., Peterborough, NH, announced the appointment yesterday of its AM/Direct insert media division as manager of the new-to-market blow-in program from Paul Fredrick MenStyle catalog.


The program consists of 3.7 million catalogs annually and has a price of $35/M.


Paul Fredrick MenStyle catalog buyers are 80 percent male with an age range of 36-60 and average household income of $150,000. They buy men's apparel items including business wear, casual wear, formal wear, sweaters and accessories. The average order is $120.


For more information on the Paul Fredrick MenStyle program, contact Anthony DiNino at 603/924-9262 or adinino@millard.com.


Loading links....
close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa Data has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa Data offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here