MeritDirect Adds BTB Catalog Files

Share this content:
MeritDirect yesterday announced it was named list manager for the catalog buyer files of business-to-business mailers Reliable Office Supplies and G. Neil.


MeritDirect took over management of Reliable Office Supplies, which has 300,000 last 12-month buyers, on Jan. 2.


The Reliable family of lists also includes blow-in, bind-in and package insert programs as well as specific product buyers such as computer, furniture, office electronic, shipping and warehouse product buyers. The master file also contains data enhancements.


Reliable's buyers are updated monthly and the base price is $95/M.


The G. Neil file will be managed by MeritDirect as of Feb. 1, and has almost 300,000 last 12-month buyers.


Selections on the G. Neil list include geography, gender, recency, Internet buyers, employee size, multibuyers and telephone number.


The G. Neil file buyers are updated monthly and the base price is $110/M.


close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here