Melissa Data Debuts Web-Based Data Verification Tool

Share this content:
Data management services provider Melissa Data Corp. yesterday announced its new Internet data verification service, Data Quality Web Service.


The system validates customer data in real time at the point of entry by matching the data submitted against the U.S. Postal Service file of 128 million deliverable addresses. It returns the verified and corrected records in a standardized format with ZIP+4, carrier route and delivery point codes. It also can append county and time zone information, address type and congressional district, among other things.


Address verification of Canadian records through Canada Post will be available beginning in June, according to Melissa Data, Rancho Santa Margarita, CA.


In addition, Data Quality Web Service can verify, correct and update telephone area codes, append latitude and longitude to the ZIP+4 level, add census tract and block numbers, parse names, apply gender, detect vulgar words and append geographic data linked to a ZIP code.


close

Next Article in Marketing Strategy

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above